Our ultimate aim is a return to the Football League, whilst ensuring financial stability
off the pitch so Darlington FC is here for generations to come.

We aim to continue to build a progressive, sustainable football club that is financially responsible, and that operates with transparency, accountability, and integrity.

A club that is a positive force for change in our local community, and that provides opportunities

for people from all backgrounds to come together and share their love of football.

We will achieve this mission by investing in our infrastructure, primarily a new stadium as a
long term home, plus our people and our community, by creating an inclusive and supportive

environment where everyone feels welcome and valued.

We will work hard to build a strong and successful football team, while always putting the needs

and interests of our fans first.

As a fan owned and community driven club, we are committed to putting our supporters
at the heart of everything we do, and the promotion of equality, diversity and inclusion
in all aspects of our operations.

Through our commitment to excellence, innovation, and community engagement,
we aim to be a leading football club that inspires and unites our fans,
and that contributes to the growth and development of our local community.

audience

l Average National League North home crowd (season 22-23) - 1,500

l Darlington FC Fan Owners - 1,270

l Official website (www.darlingtonfc.co.uk) traffic - May ‘22 to April ‘23

w 280,000 users

w 700,000 sessions

w More than 1.6m page views

l YOURCLUB Owner/fan portal (yourclub.darlingtonfc.co.uk) - 4,610 subscribers

l Twitter followers - 41,400 +

l Instagram followers - 12,000 +

l Facebook followers - 18,000 +

l Youtube subscribers - 14,300 +

l LinkedIn followers - 12,000 +

l TikTok followers - 14,300 +